This post first appeared on Derby Telegraph. Read the original article.
The Jack Wills store opened in Sadler Gate this morning following frantic last-minute efforts to tidy up for 9.30am.
Piles of rubbish and debris were seen outside the Cathedral Quarter store right up until opening time.
When our reporter visited the city centre store just after 9am there was a large amount of cardboard, paper and other packaging piled up outside as staff battled to get the shop shipshape.
However, after a Herculean last-minute effort, the store was neat, tidy and ready to welcome its first customers.
Store manager James Fisher said: “We’re excited to open in Derby. We have a store in Nottingham so we thought we could move into Derby and do well here as well.
“We chose Sadler Gate because of the area itself. Jack Wills is known for its quirky buildings so I think we’ll fit in well down here.
James commented on the piles of rubbish: “We had a few issues with our rubbish collection over the last two days. We were told to leave it out last night and it didn’t get collected unfortunately.
“With Sadler Gate being a busy bar street, we had a few box-divers last night, so we came in this morning and cleared it up and we had to arrange a quick collection of it.
“But it’s been cleared now and the store is open as usual.”
As part of the store opening, the first 10 people entering the store, including our reporter, received a £25 gift voucher.
The vouchers can only be used at that specific Jack Wills outlet and will be rejected in any other Jack Wills store.
Customers can also save £10 when buying two t-shirts and there is a 20% discount available for anyone buying three pairs of underwear.
The company sells a wide variety of high-quality men and women’s clothing, but also sells fashion accessories and stationery.
(Image: Robbie Gordon)
The store is set to be open until 5.30pm. These opening hours will be the normal operating times for the store, except Sunday which will be 10am until 4.30pm.
The store created jobs for sales assistants and supervisors in the area in the months leading up to its opening.
Jack Wills was founded by Peter Williams and Robert Shaw in 1999, marketed towards university students using the slogan “University Outfitters”.