This post first appeared on Midlands In Business. Read the original article.
The complete through-wall solutions provider RCM managed to complete two successful launches in just one month alone – a brand new website and a new eye-catching exhibition stand.
RCM’s new website www.buildingboards.co.uk offers visitors a great depth of information at their fingertips. Navigation on the new site has also been well designed and visitors can now easily find their way around the site in no time at all.
The main Navigation button on the site on the top right-hand corner is split into the main product sections: building boards, facades, airtightness solutions and fixings and insulation. Within each of these categories there is a product overview, as well as technical data and downloadable certificates of conformity and declarations of performance (where applicable).
Full case studies are also available to download. Further a new feature has been introduced: the Sample Basket. This is where visitors will be able to order their samples online with only a few simple clicks.
Rich photography of products used in projects, shown in and on buildings, further enhance the user’s visual experience of the site.
RCM is looking forward to growing the site organically, as more products and projects, as well as case studies and news stories are added over time.
“We are excited about our new website launch and the great wealth of information it provides for customers and visitors alike. We believe that our new site will allow our visitors to have an informative experience as we continue to grow and increase our presence in the market.” (Ian Quinton, Managing Director, RCM)
The other major launch this month was the newly designed and built RCM exhibition stand, which premiered at the recent Timber Expo, UK Construction Week at the NEC on 10th – 12th October.
The eye-catching stand has been built to a large extent out of Cemboard, RCM’s very own building-board. Some of the walls as well as the floor were made out of this board with its distinctive grey colour. This further enhanced all the colourful façade samples and the Supertech cladding RCM have to offer, which were cleverly displayed for visitors to admire.
Another attractive design feature was achieved using eight revolving through-wall solution models, which showed the materials involved in different through-wall solutions. This provided visitors with a real understanding of how the different materials fit together, as well as being a tactile object which could be further explored by rotating the model and looking at it from several angles.
During the recent Timber Expo show at the NEC in Birmingham, RCM received numerous complementary comments about the new stand design and its features. RCM are planning to use the new stand at the RCI show, which will be held at the Ricoh arena in Coventry on 1st and 2nd November (stand number: J5).
“I am proud of our team at RCM for achieving such a lot in such little time. The exhibition stand is a perfect vehicle for RCM to showcase our products in the best possible light. Facades are on show in various colours, as is the colour range of Supertech Weatherboard, our rainscreen cladding system. Small building board samples are also incorporated, so visitors are able to take samples with them on the day. Best of all is the fact that most of the stand is built out of Cemboard, RCM’s very own high-performance cement bonded particle building board.
A great stand all round – useful and visually pleasing!” (Dai Roberts, Sales Director, RCM)