Young Business Woman of the Year_JH_2021-7950e52d

Triumph for Sandiacre local as she’s awarded prestigious National Young Business Woman of the Year title

The Practical Planning Company’s Jodie Heginbotham is also named Silver Overall Winner at National Business Women’s Awards 2021

The founder and director of award-winning architectural design firm The Practical Planning Company has been crowned Young Business Woman of the Year at this year’s National Business Women’s Awards – and Silver Overall Winner.

Jodie Heginbotham, from Sandiacre, Derbyshire, triumphed at the national awards ceremony, which took place at the Hilton Wembley Hotel in London. The awards programme was made up of 21 categories, celebrating the most successful business women from across the UK and judged by a national panel of judges.

“Although I was very much looking forward to the awards ceremony,” comments Jodie, “I saw it just as a chance to celebrate being shortlisted, enjoy some glitz and glamour, and meet some incredible businesswomen. I never expected to actually win. Our business story began right at the end of 2019 and as such a new – and small – company, I could never have hoped to be in such a position.

“So, to be crowned Young Business Woman of the Year was beyond my expectations, and such an honour. And to then be named the Silver Overall Winner, when so many successful women from larger, more established companies were in the running, I was blown away.”

Navigating its way successfully through the pandemic, The Practical Planning Company has managed to grow and secure its future in the unpredictable and challenging construction industry. Jodie’s recent successes are the latest in a triumphant year for the firm, which also saw it shortlisted for the Architectural Practice of the Year award at the National Building and Construction Awards 2021.

Jodie hopes that her accomplishment will show other industrious and hardworking, career-conscious parents that a traditional career path is not their only option, particularly if it doesn’t allow the flexibility they need.

“I never planned to walk away from the security of employment but I’m so glad I took the plunge,” she adds. “I wanted to create a business I could be proud of; something that represented everything I’d been looking for, with authenticity and quality along with flexibility and professional satisfaction.

“There have been so many obstacles in the past couple of years – the pandemic, the trials and tribulations of running a small business, working in the male-dominated construction industry, and then trying to balance it all as a working mum. But it’s all been worth it and I’m so proud that I’ve now got these two awards on display in my home.”

Awards Director Damian Cummins says: “The National Business Women’s Awards 2021 has shown the very best of Britain when it comes to women in our workplaces. The calibre of finalists in 2021 was higher than ever before and after a challenging year for business as a nation we can celebrate those women who are literally driving UK plc forward.”

The Practical Planning Company specialises in providing homeowners with the whole design and planning package for home extensions and other home improvement projects, with its services extending across Leicestershire, Nottinghamshire and Derbyshire. To find out more information about the firm and its services, visit or contact the team on 0115 874 8570.