ALDI BRAUNSTONE GETS A FRESH NEW LOOK
Aldi will reveal a fresh new look for its Braunstone store when it re-opens to customers on Thursday 26th October at 8am.
Standing at 1,162 sqm of retail space, the transformation is part of Aldi’s £600m investment into further improving its stores and services across the UK and is based on feedback from more than 50,000 customers.
The new-look store offers increased space, dedicated to fresh British meat and fish, as well as popular Lacura health and beauty products, award-winning beers, wines and spirits, famous Mamia babycare products, and a new and improved ‘Food to Go’ section, offering a choice of fresh salads, sandwiches and sushi for busy customers.
The format has been created to make shopping easier for customers and the store will now have more space and clearer signs to make shopping effortless. Fresh bread and cakes have been moved to the last aisle, preventing them getting squashed under customers’ shopping, and the store will now offer new, easy-to-browse freezers.
The store employs 39 people from the local community, and the refurbishment will create five additional jobs.
Braunstone customers can also take a walk down the ‘Aisle of Aldi’, where they will find legendary Specialbuys which are available every Thursday and Sunday. During re-opening week, the store will be offering a range of DIY and home essentials, including an electric garden blower and vacuum for £34.99, a multifunctional rotating LED torch for £4.99 and a 4v rotary tool for £14.99.
Store Manager Dale Jarvis said: “The store is looking fantastic, and we can’t wait to welcome our loyal customers back so they can see it for themselves. We’re committed to making sure that the shopping experience each customer enjoys in our stores is on a par with the products and service they’re used to.”
The store, which has 135 car parking spaces, is located on Meridian Way, Braunstone, LE19 1LW and will be open:
Monday – Saturday: 08:00 – 22:00
Sunday: 10:00 – 16:00