Green energy drive pays off for digital marketing agency

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Digital marketing agency Purpose Media is powering into 2024 – fuelled by green energy.

The Derbyshire company, which has started the year with a number of new business wins, has invested in solar panels to provide clean electricity to its South Normanton headquarters.

It has also replaced all its light fitments with LED bulbs, swapped petrol company vehicles for electric models and introduced free EV charging for staff and visitors.

Managing Director Matt Wheatcroft said the business had been conscious of its environmental footprint and enlisted the help of experts from the University of Derby to conduct a detailed audit.

“We’re committed to doing all we can to operate sustainably, and the university helped us assess the impact we were having on the environment and recommended measures we could implement to improve things,” he explained.

The study revealed that installing solar panels could reduce the company’s carbon output by 6.3 tonnes each year, while moving to company electric vehicles could save a further 1.4 tonnes.

The business also adopted a recommendation to switch light fittings to LED and decided to introduce two EV charging points which are free to use for employees and clients.

The move has been close to a

 link source - East Midlands Business Link General

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