Stronger demand conditions in the East Midlands spark April business activity upturn

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The headline NatWest East Midlands PMI® Business Activity Index – a seasonally adjusted index that measures the month-on-month change in the combined output of the region’s manufacturing and service sectors – posted at 51.2 in April, up fractionally from 51.0 in March, to signal a modest expansion in output at East Midlands firms.

The upturn in business activity was reportedly underpinned by more favourable demand conditions and a further rise in new orders. Of the 11 monitored UK regions to record a rise in output, the East Midlands registered the second-slowest upturn. Moreover, the rate of growth was slower than the long-run series average seen for the region.

East Midlands private sector firms registered a sharper rise in new business at the start of the second quarter, thereby extending the current sequence of expansion to four months. Anecdotal evidence suggested the increase in new orders was due to stronger client demand. The rate of growth was modest and the second-fastest since June 2023.

Business confidence among East Midlands firms remained upbeat in April, as companies continued to foresee a rise in output over the coming 12 months. Optimism was linked by firms to hopes of stronger customer demand and greater investment in new products. The level of positive sentiment sank to the weakest since December 2023,

 link source - East Midlands Business Link General

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