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Noonah Clinches Double Victory at Event Tech Awards: Best New Technology and Best Use of Technology for Engagement & Interaction (B2C)

Leading the way in experiential engagement technology, Noonah proudly announces its outstanding achievement at this year's Event Tech Awards, securing two prestigious accolades. The company emerged victorious in the categories of Best New Technology Product and Best Use of Technology for Engagement & Interaction (B2C).

Noonah, is a trailblazer in delivering cutting-edge experiential engagement tech for brand activations, experiential retail, and events and it is evident in winning these two incredible awards.

The first award, Best New Technology, was presented to Noonah for its groundbreaking innovation, Glamdroid®. This robotic camera arm has redefined event experiences by integrating high-speed robotics, super slow-motion video, and unparalleled social media shareability. The revolutionary technology has quickly become a game-changer in the event industry, offering agencies, brands, and private events the opportunity to provide guests with an unparalleled A-list experience.

Glamdroid®'s standout feature is its ability to capture shareable, branded video content that maximises event exposure and builds brand awareness like never before. Unlike other robotic camera arms, Glamdroid® boasts exceptional versatility and the ability to program super-fast and super-smooth movements, creating customised sequences tailored to each event. Overcoming logistical challenges associated with traditional robotic camera arms, Glamdroid® is half the size and weight of its competitors, resulting in reduced transport costs and improved manoeuvrability in smaller venues.

Glamdroid® has been seen at incredible events, such as Disney’s Mandalorian Premiere, TikTok EOY Wrap Party, H&M x Mugler Launch, as well as working with brands like No7 Beauty, Adobe and White Claw, who are snapping up this new experience and reaping the rewards.

The second award, Best Use of Technology for Engagement & Interaction (B2C), was granted for Noonah's exceptional project with eBay. Central to eBay's appearance at MCM Comic Con, Noonah's cutting-edge technology facilitated captivating interactions between the brand and comic-book fans. The eBay "TCG ME" experience, developed in collaboration with agencies DEPT® and Experience12, featured branded onsite photo booths and live event printing technology, enabling attendees to create unique trading cards in real-time.

The engaging experience allowed comic book fans to appear on personalised collectible cards. Attendees could choose from various characters and themes, infusing their personalities into their unique trading cards. Noonah's technology seamlessly captured selfies and integrated them into the card designs, with skilled technicians printing the cards within minutes. Attendees left the event with a physical card and an animated digital version to share on social media using #ebaycomiccon22.

"We are thrilled to receive these prestigious awards, recognising the innovation and impact of our technologies," said Vanessa Holmes, Senior Account Manager at Noonah. "These awards exemplify our commitment to revolutionising the event industry, creating unforgettable experiences for guests, and helping brands connect with their audiences in meaningful ways."

Noonah's success at the Event Tech Awards underscores its position as an industry leader, providing unparalleled engagement solutions for both in-person and virtual audiences. The company continues to push the boundaries of event technology, delivering experiences that captivate, resonate, and leave a lasting impression.

About Noonah:

Noonah is a leading provider of experiential engagement technology, specialising in solutions for brand activations, experiential retail, and events. With a commitment to innovation and creativity, Noonah works with the best brands, agencies, and event platforms to deliver experiences that create excitement, reach, and a personal connection. The company's portfolio includes photo and video capture, gamification, product personalisation, and interactive experiences designed to amplify brand awareness and engage audiences.